Why is Edison creating a new email service?

People spend the majority of their days managing email, and continue to feel that they are losing the battle for control because email is broken and in need of innovation. Leading email providers are more than 20 years old and are not built for the modern email experience consumers expect today.

Our team behind Edison Mail is uniquely poised to fix the issues surrounding email. We know email because we’ve been in the email game for years now. We have the experience, know-how and most importantly lots of feedback from millions of consumers who are on our Edison Mail apps. From overflowing inboxes to invasive read receipts, we’ve spent years building impactful features like unsubscribe, bulk delete and more, and we’re excited to do it again.

Demand for a personalized email address as everlasting as your legal name remains strong, and OnMail is uniquely poised to meet that need. OnMail’s premium service tiers will now allow anyone to acquire and integrate your own custom domain into a personalized email address, for free and in just one click-- a leap away from traditional experiences with custom domains requiring third party services, costly investments, IT coding skill, and building a website you probably don’t need.

OnMail aims to solve the most broken parts of email-- user control, invasive ad targeting, relevant identity, and overcomplicated UIs-- with a drastically simplified and exceptionally fast email service made by actual email experts at Edison.